ABC of Pushtimarg
Mahaprabhu Shree Vallabhacharya
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O for Omnipotent
According to Shri Vallabhacharya, Shri Krishna is the ultimate reality behind this huge universe. After extensive study of the Vedas, the Puranas, Bhagwad Geeta and the Upanishads, he came to the conclusion that there is only one guiding force behind the whole universe. Only one supreme soul is the source of all the creations in world. Nothing happens without His consent. That ultimate reality, that omnipotent soul is none other than Shri Krishna.

Before creation of the universe God was alone in His domain. When He wanted to express His true nature He created this universe. In His each and every creation, He displayed a unique characteristic of his own. His original form resides in His own domain called "Vyapi-Vaikunth" or "Golok-Dham". He kept this original form hidden from everyone, until the time when He wished to show it to His chosen devotees. When He wanted to show this original form to everyone, He appeared in it by pretending to take birth in Gokul through Yashoda's womb.

At many instances, He has shown this omnipotent form to many of His loved ones, like Yashoda, Arjuna and others. Once when as a small child He was sleeping in Yashoda's lap, he yawned and to Yashoda's amazement he showed the entire universe inside His little mouth. Yashoda was awestruck. Similarly, during Mahabharata, at the time of the lesson of Bhagwad Geeta, He showed his huge form to Arjuna when he requested Him to show His original form.

Therefore, Shri Krishna is the only deity (if it should be said so) that is worshiped in Pushti marg.